Our Story
Leading the Recognition Revolution
We are on a mission to share the secret to effective recognition to ignite more innovation, happiness, and growth in the workplace. There is an art to appreciation that goes beyond the perks.
At Sparck we know that everyone is uniquely special in how they feel appreciated. Our team was brought together by complementary skill sets and a shared passion to create these personalized recognition moments. It's time to elevate people and change the world, one Sparck at a time.
Sparck's ORIGIN Story
It all began when our CEO, Anna Straus, noticed her clients making large employee reward investments to improve business outcomes yet they would fall flat. This expensive disconnect sparcked her curiosity.
Check out the personalized recognition moment that ignited Sparck and helped her uncover the secret to appreciation.
Did we mention we love recognition stories? We would love to hear yours!Meet The Sparck Team
Do you believe in superpowers? We do.
Check out our heroes!
Meet Some of Our Team
Anna Straus
Anna Straus
"Dreamweaver"
CEO
Brent Fitzpatrick
"The Translator"
CTO
Brent Fitzpatrick
"The Translator"
CTO
Abigail Kidd
"Nancy Drew"
VP of Client Experience
Abigail Kidd
"Nancy Drew"
VP of Client Experience
Joe Champion
"The Navigator"
Sales Executive
Joe Champion
"The Navigator"
Sales Executive
Leo Momente
"The Magician"
Senior Back-End Developer
Leo Momente
"The Magician"
Senior Back-End Developer
Breno Velasco
"Pixar"
Senior Front-End Architect
Breno Velasco
"Pixar"
Senior Front-End Architect
George Santos
"The Oracle"
Junior Front-End Developer
George Santos
"The Oracle"
Junior Front-End Developer
Alexandre Domingos Filho
"The Terminator"
QA Test Analyst
Alexandre Domingos Filho
"The Terminator"
QA Test Analyst
Nonato Costa
"The Analyst"
Senior Software Engineer
Nonato Costa
"The Analyst"
Senior Software Engineer
Jenni Young
"The Poet"
Marketing Assistant
Jenni Young
"The Poet"
Marketing Assistant
Sparcky the Dog
"Fur-One-One"
Mascot
Every person on our team is unique.
And we love when our recognition is, too.
Check out some of our favorite moments!
Sparck in Action
Get to know how Robert Richman, one of our valued advisors, was Sparcked!
Robert Richman is a leading authority in elevating corporate culture. He is a leading culture strategist, the co-creator of Zappos Insights, author of Culture Blueprint, and a sought after keynote speaker and consultant. Our CEO recruited Robert and he quickly saw how powerful one Sparck can be.